Privacy Policy

Shelf Social, LLC (“Shelf Social,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the Shelf Social application and website (the “Platform”).

1. Information We Collect

1.1 Information You Provide

Account information: When you create an account, we collect your name, email address, username, and password. If you register through a third-party service (such as Apple or Google), we may receive your name and email address from that service.

Profile information: You may choose to provide additional information such as a profile photograph, bio, location, and social media handles.

User Content: We collect the content you create on the Platform, including photographs, item descriptions, tags, collection names, comments, and messages.

Subscription information: If you subscribe to Pro, payment is processed by a third-party payment processor (such as the Apple App Store, Google Play Store, or Stripe). We receive confirmation of your subscription status but do not directly collect or store your credit card number or full payment details.

Identity verification: If you elect to verify your identity for certain features, we may collect a copy of your government-issued identification. This information is processed securely and retained only as long as necessary for verification purposes.

Communications: If you contact us for support or feedback, we collect the information you provide in your communication.

1.2 Information Collected Automatically

Device information: We collect information about the device you use to access the Platform, including device type, operating system, unique device identifiers, and mobile network information.

Usage data: We collect information about your interactions with the Platform, including pages viewed, features used, time spent, clicks, and search queries.

Log data: Our servers automatically record information when you access the Platform, including your IP address, browser type, referring/exit URLs, and timestamps.

Cookies and similar technologies: We use cookies, pixels, and similar technologies to collect information and improve the Platform. See our Cookie Policy for details.

1.3 Information from Third Parties

We may receive information about you from third-party services you connect to your account, from other users (such as when they tag you or send you a message), and from publicly available sources.

2. How We Use Your Information

We use your information to:

• Provide, maintain, and improve the Platform and its features.
• Create and manage your account.
• Process your subscription payments (through third-party processors).
• Communicate with you about your account, the Platform, and updates to our policies.
• Respond to your inquiries, comments, and support requests.
• Personalize your experience on the Platform, including content recommendations.
• Monitor and analyze usage trends and preferences.
• Detect, investigate, and prevent fraudulent, unauthorized, or illegal activity.
• Enforce our Terms of Service, Community Guidelines, and other policies.
• Comply with legal obligations and respond to lawful requests.
• Protect the rights, property, and safety of Shelf Social, our users, and others.

3. How We Share Your Information

We do not sell your personal information.

We may share your information in the following circumstances:

With service providers: We share information with third-party service providers who perform services on our behalf, such as hosting, analytics, payment processing, email delivery, and customer support. These providers are contractually obligated to use your information only for the purpose of providing services to us.

With other users: Information you include in your public profile and public collections is visible to other users of the Platform. Messages you send are visible to the recipients.

For legal reasons: We may disclose your information if we believe in good faith that disclosure is necessary to comply with applicable law, regulation, legal process, or governmental request; enforce our Terms of Service or other agreements; protect the rights, property, or safety of Shelf Social, our users, or others; or detect, prevent, or address fraud, security, or technical issues.

In connection with a business transfer: If Shelf Social is involved in a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction, your information may be transferred as part of that transaction.

With your consent: We may share your information for any other purpose with your consent.

4. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with the Platform. We may retain certain information after account deletion as necessary to comply with legal obligations, resolve disputes, enforce our agreements, and for legitimate business purposes. Moderation action logs are retained indefinitely for legal compliance purposes.

5. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

6.1 Account Information

You may update, correct, or delete your account information at any time through your account settings. If you wish to delete your account entirely, please contact us at TODO_LEGAL_EMAIL.

6.2 Communications

You may opt out of promotional emails by following the unsubscribe instructions in those emails. You may not opt out of transactional or service-related communications.

6.3 Cookies

Most web browsers are set to accept cookies by default. You can usually modify your browser settings to remove or reject cookies. Please note that removing or rejecting cookies may affect the functionality of the Platform.

6.4 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (“CCPA”) and the California Privacy Rights Act (“CPRA”), including the right to know what personal information we collect, use, and disclose; the right to request deletion of your personal information; the right to opt out of the sale or sharing of your personal information (we do not sell your personal information); the right to correct inaccurate personal information; and the right to not be discriminated against for exercising your privacy rights.

To exercise these rights, please contact us at TODO_LEGAL_EMAIL or TODO_LEGAL_PHONE. We will verify your identity before processing your request.

6.5 Other State Privacy Laws

Residents of Virginia, Colorado, Connecticut, Utah, and other states with comprehensive privacy laws may have similar rights. Please contact us at TODO_LEGAL_EMAIL to exercise any applicable rights.

7. Children’s Privacy

The Platform is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without parental consent, we will take steps to delete that information as soon as possible. If you believe a child under 13 has provided us with personal information, please contact us at TODO_LEGAL_EMAIL.

8. International Users

The Platform is operated in the United States. If you access the Platform from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your jurisdiction. By using the Platform, you consent to the transfer of your information to the United States.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by posting a notice on the Platform, sending you an email, or by other reasonable means. Your continued use of the Platform after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.

10. Contact Us

If you have questions about this Privacy Policy, please contact us at: